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IMEX launches IMEX Masterclass series to help exhibitors maximize business value
A new pre-show program combines the expertise of IMEX’s senior sales and support teams with leading industry voices to help exhibitors attract more buyers, more effectively use the tools available and drive better, long-term business outcomes. The IMEX Masterclass series, a three-part expert-led program, has been designed in response to exhibitor feedback to help maximize their investment in IMEX trade shows (and others), including next month’s IMEX America, and achieve stronger results before, during and after each event.
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