The role of imagination in IMEX America’s sustainability efforts
Today’s solutions to complex sustainability challenges trace their origins directly to imagination. Paths forward require not only being clear about where things are in the present state, but more importantly, where we believe they can lead in the future.
Sustainability initiatives at IMEX America
We recognize the direct link between imagination and innovation and embed this understanding in the design of its annual exhibition. As hosted buyers, attendees, and exhibitors walk through Mandalay Bay Convention Centre, IMEX America invites them to observe initiatives designed to help catalyze a healthier, thriving, more sustainable world, and then in turn imagine the impacts of incorporating them in their own event or organization.
Reducing single-use plastic
One critically important area our planning team revisits each year is envisioning a world without single-use plastic. Single-use plastics occur in many event applications, including some lesser-known places such as the nylon fabric found in our name badge lanyards. And at IMEX shows our attendees sport bamboo, PET-free, lanyards!
While there are many items IMEX America can control in terms of sourcing and procurement, a challenge remains for how to enroll our 3,400 exhibitors from 150 countries in these efforts as well. We encourage exhibitors to take part in the People and Planet Pledge, where exhibitors commit to participating in at least three green actions at their stand to help minimize their impact at the show.
Lastly, IMEX America continues its work to align and connect its efforts to the 17 United Nations Sustainable Development Goals (SDGs), first launched in 2015, which serves as a blueprint for achieving a more sustainable future for all.
We hope they will inspire your imagination in new ways for what is possible for both an event and an entire industry. Imagine that!